Lucky Trans
Lucky Trans is a leading transportation company based in Kazakhstan, specializing in freight shipping across the CIS region through both rail and road networks. My task involved refining the existing project design, specifically focusing on developing a new page dedicated to explaining the payment terms for railway tariffs.
Task
Enhancing the existing design by creating a dedicated page for railway tariff payment terms, aligning it with the company’s visual identity.
Conducting research and competitive analysis to ensure the new page was informative, user-friendly, and met industry standards.
Designing a clear, intuitive layout that allowed users to easily understand complex payment structures and terms.
Collaborating with stakeholders to gather feedback and align the page design with business objectives.
Preparing all design assets and documentation for handoff to the development team.
Solution
Through research and competitive analysis, I designed a well-structured, user-friendly page that clearly communicated the payment terms for railway tariffs. The design was cohesive with the existing branding of Lucky Trans, ensuring consistency across the website. Visual hierarchy and simple navigation were key to making the payment information accessible and easy to digest for users.
Result
Successfully delivered a refined page design that improved user understanding of railway tariff payment terms.
Positive feedback from stakeholders on the clarity and effectiveness of the page design in communicating complex information.
A seamless design handoff to the development team, ensuring efficient implementation.
Improved user experience through research-backed design decisions and competitor insights.
Enhanced trust and transparency for customers through clear and straightforward presentation of payment conditions.
