Integrated design for a resort complex in Bali ConnectLove

Task

• Designing the logo and developing a cohesive branding strategy that reflects the resort’s luxury and wellness focus.

• Conducting market research to identify target audiences and understand their needs and preferences for a retreat experience.

• Creating a visually appealing and user-friendly website that effectively communicates the resort’s offerings and ambiance.

• Implementing the website using Webflow, ensuring it was fully responsive and optimized for performance across all devices.

• Collaborating with stakeholders to align design elements with the overall vision and goals of ConnectLove, incorporating feedback throughout the process.

Solution

The branding and logo design were crafted to evoke a sense of luxury and tranquility, aligning with the resort’s mission of providing an ideal recovery environment for athletes. The website was designed to showcase the resort's facilities and services, enhancing user engagement through beautiful imagery and intuitive navigation. Using Webflow allowed for efficient implementation, making it easy to manage and update content as needed.

Result

• Successful launch of a strong brand identity for ConnectLove, with a logo and branding that resonates with the target audience.

• A fully functional and visually stunning website that effectively presents the resort’s offerings, resulting in increased inquiries and bookings.

• Positive reception from stakeholders regarding the branding and website design, highlighting the alignment with the luxury wellness market.

• Enhanced user experience through responsive design and easy navigation, catering to both athletes and wellness enthusiasts.

• Data-driven marketing strategies implemented based on research findings, increasing awareness and visibility of the resort complex.